Understand the essential elements of a successful marketing measurement strategy, from understanding objectives, choice of tools and configuration to effective analysis and communication.
This session will cover:
• The best way to ensure a successful measurement strategy is to ensure that the basics are right
• Captured data has never been more critical to marketing teams
• Align everything with business objectives
• Consider everything, including how tracking is implemented, which technologies to use and how to share data, within the context of privacy
Attendees get the benefit of:
• Getting the basics right
• Understand new tools, skillsets and master the approaches
• Identifying what can be achieved quickly with what an organization already has
• Identifying the priorities
• Determining what value would be added by continuing on a data journey
• Get a retrospective justification for why we should avoid considerable investment in a shiny new technology.
Failure can shake us and defeat us, but it need not be debilitating. How can we use failure as transformational triggers in our life?
Performing a self-diagnostic to understand if this is for you and if this is the right time.
The session is focused on understanding how we can innovate with single-use plastic and thus support the circular economy.
The 17 SDGS (Sustainable Development Goals) are amazing business realization tools, that benefits any company of any industry and size.
Learn the key parameters of the new Federal Corporate Tax law by the Ministry of Finance, UAE and the possible strategies to use to recalibrate for 2023 and beyond.
Sales communication is crucial for success – but do you know what it is and do you practice it?